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| <title>Marketing Project - Who?</title> |
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| "Marketing, OpenOffice, OpenOffice.org" /> |
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| <img style="float: right;" src="images/icons/who.png" /> Who |
| are the People in the Marketing Project? |
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| Project Leads |
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| |
| <p><b>Project Leads</b> are responsible for running the central |
| activities such as maintaining a <a href="#where">library</a> |
| of English-language marketing materials; recruitment of and |
| liaison with <a href="contacts.html">MarCons</a>; recruiting |
| and encouraging new project members; liaison with other |
| Community projects and the <a href= |
| "http://council.openoffice.org/">Community Council</a>; central |
| media relations and issuing <a href="press_releases.html">Press |
| Releases</a>.</p> |
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| MarCons |
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| |
| <p><b>Marketing Contacts (MarCons)</b> are responsible for |
| participating in creating central resources and then adapting |
| them to their own specialist geographies/markets. They act as |
| liaison between the Marketing Project and any <a href= |
| "http://projects.openoffice.org/native-lang.html">Native |
| Language Projects</a> key to their areas. For a list of |
| MarCons, see <a href="contacts.html">here</a>.</p> |
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| Project Members |
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| |
| <p><b>Project Members</b> are full participants in marketing |
| <a href="marketing_how.html#dev_list">discussion groups</a> and |
| on-line activities and are the front line troops in Project |
| activities. Project Members may work either on central (Project |
| Lead) or local (MarCon) marketing activities and are the |
| fundamental resource for the promotion of Apache OpenOffice. |
| <b>More people start using Apache OpenOffice as a result of a |
| personal recommendation</b> than by any other route. People |
| with specialist marketing skills such as market research, |
| competitor intelligence, graphics, copywriting, translating, |
| etc. are particularly welcomed.</p> |
| |
| <p>For more information on these roles, see <a href= |
| "http://wiki.services.openoffice.org/wiki/Strategic_Marketing_Plan#Marketing_Project"> |
| here</a>.</p> |
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