diff --git a/content/index.html b/content/index.html
index 45b27bd..029746f 100644
--- a/content/index.html
+++ b/content/index.html
@@ -36,17 +36,23 @@
     </div>
 </div>
 <p>Apache Pony Mail (Incubating) is a web-based mail archive browser
-licensed under the Apache License v/2.0 and built to scale 
-to millions of archived messages with hundreds of requests 
-per second.</p>
-<p>Pony Mail allows you to browse and interact with mailing lists 
-using Mozilla Persona or OAuth2 (Google, GitHub, Facebook etc) for authentication.</p>
+built to scale to millions of archived messages with hundreds of requests
+per second.  It allows you to browse, search, and interact with mailing lists
+including creating replies to mailing list threads.</p>
+<p>Apache Pony Mail uses Mozilla Persona or OAuth2 (Google, GitHub,
+Facebook etc) for authentication to allow viewing private lists, and uses
+ElasticSearch for storage and searching.  Licensed under the Apache License 2.0
+and undergoing Incubation at the Apache Software Foundation (ASF).</p>
+<h3 id='samplescreenshot'>Sample Screenshot<a href='#samplescreenshot' style='color: rgba(0,0,0,0);'>&para;</a></h3>
 <p><img alt="Ponies" src="images/demo.png" /></p>
+<h3 id='ponymailincludesrichvisualizations'>Pony Mail includes rich visualizations<a href='#ponymailincludesrichvisualizations' style='color: rgba(0,0,0,0);'>&para;</a></h3>
 <p><img alt="Trends" src="images/demo_trends.png" /></p>
+<h3 id='youcanalsorunsimplengramanalysesoflistcontent'>You can also run simple n-gram analyses of list content<a href='#youcanalsorunsimplengramanalysesoflistcontent' style='color: rgba(0,0,0,0);'>&para;</a></h3>
 <p><img alt="N-grams" src="images/demo_ngrams.png" /></p>
-<p>See <a href="https://lists.apache.org">https://lists.apache.org.org</a> for a demo.</p>
-<p>Pony Mail works in both public, private and mixed-mode, allowing you 
-to have one unified place for all your communication, both public and 
+<p>See <a href="https://lists.apache.org">https://lists.apache.org.org</a> for a live demo;
+Pony Mail is currently running on the full mail archives of all Apache projects.</p>
+<p>Pony Mail works in both public, private and mixed-mode, allowing you
+to have one unified place for all your communication, both public and
 private.</p>
 <h3 id='featuresinclude'>Features include:<a href='#featuresinclude' style='color: rgba(0,0,0,0);'>&para;</a></h3>
 <ul>
@@ -89,7 +95,7 @@
 <h3 id='todo'>TODO:<a href='#todo' style='color: rgba(0,0,0,0);'>&para;</a></h3>
 <p>This is a list of what we would love to get done:</p>
 <ul>
-<li>Start on documentation (WIP)</li>
+<li>Start on the <a href="https://github.com/apache/incubator-ponymail-site">project's documentation</a> (WIP)</li>
 <li>Rework JS, turn those ugly innerHTML hacks into proper DOM handling</li>
 <li>Set up notification system (depends on reply system) (works, but still <em>WIP!</em>)</li>
 <li>Have it work with ES with auth mode or via HTTPS</li>