[1.44.x] Update version to 1.44.0-snapshot
diff --git a/Makefile b/Makefile
index 2303a36..bdfada9 100644
--- a/Makefile
+++ b/Makefile
@@ -3,8 +3,8 @@
 # To re-generate a bundle for another specific version without changing the standard setup, you can:
 # - use the VERSION as arg of the bundle target (e.g make bundle VERSION=0.0.2)
 # - use environment variables to overwrite this value (e.g export VERSION=0.0.2)
-VERSION ?= 2.0.0-snapshot
-REDUCED_VERSION ?= latest
+VERSION ?= 1.44.0-snapshot
+REDUCED_VERSION ?= 1.44
 
 # CHANNELS define the bundle channels used in the bundle.
 # Add a new line here if you would like to change its default config. (E.g CHANNELS = "candidate,fast,stable")
diff --git a/bundle/manifests/sonataflow-operator-builder-config_v1_configmap.yaml b/bundle/manifests/sonataflow-operator-builder-config_v1_configmap.yaml
index 2b601cd..8922f9f 100644
--- a/bundle/manifests/sonataflow-operator-builder-config_v1_configmap.yaml
+++ b/bundle/manifests/sonataflow-operator-builder-config_v1_configmap.yaml
@@ -2,7 +2,7 @@
 data:
   DEFAULT_BUILDER_RESOURCE_NAME: Dockerfile
   DEFAULT_WORKFLOW_EXTENSION: .sw.json
-  Dockerfile: "FROM quay.io/kiegroup/kogito-swf-builder-nightly:latest AS builder\n\n#
+  Dockerfile: "FROM quay.io/kiegroup/kogito-swf-builder-nightly:1.44 AS builder\n\n#
     variables that can be overridden by the builder\n# To add a Quarkus extension
     to your application\nARG QUARKUS_EXTENSIONS\n# Args to pass to the Quarkus CLI
     add extension command\nARG QUARKUS_ADD_EXTENSION_ARGS\n\n# Copy from build context
diff --git a/bundle/manifests/sonataflow-operator.clusterserviceversion.yaml b/bundle/manifests/sonataflow-operator.clusterserviceversion.yaml
index 2fc42f0..591f188 100644
--- a/bundle/manifests/sonataflow-operator.clusterserviceversion.yaml
+++ b/bundle/manifests/sonataflow-operator.clusterserviceversion.yaml
@@ -96,14 +96,14 @@
       ]
     capabilities: Basic Install
     categories: Application Runtime
-    containerImage: quay.io/kiegroup/kogito-serverless-operator-nightly:latest
+    containerImage: quay.io/kiegroup/kogito-serverless-operator-nightly:1.44
     description: SonataFlow Kubernetes Operator for deploying workflow applications
       based on the CNCF Serverless Workflow specification
     operators.operatorframework.io/builder: operator-sdk-v1.25.0
     operators.operatorframework.io/project_layout: go.kubebuilder.io/v3
     repository: https://github.com/kiegroup/kogito-serverless-operator
     support: Red Hat
-  name: sonataflow-operator.v2.0.0-snapshot
+  name: sonataflow-operator.v1.44.0-snapshot
   namespace: placeholder
 spec:
   apiservicedefinitions: {}
@@ -449,7 +449,7 @@
                   valueFrom:
                     fieldRef:
                       fieldPath: metadata.namespace
-                image: quay.io/kiegroup/kogito-serverless-operator-nightly:latest
+                image: quay.io/kiegroup/kogito-serverless-operator-nightly:1.44
                 livenessProbe:
                   httpGet:
                     path: /healthz
@@ -540,4 +540,4 @@
   minKubeVersion: 1.23.0
   provider:
     name: Red Hat
-  version: 2.0.0-snapshot
+  version: 1.44.0-snapshot
diff --git a/config/manager/kustomization.yaml b/config/manager/kustomization.yaml
index 4948614..b23d17b 100644
--- a/config/manager/kustomization.yaml
+++ b/config/manager/kustomization.yaml
@@ -20,7 +20,7 @@
 images:
 - name: controller
   newName: quay.io/kiegroup/kogito-serverless-operator-nightly
-  newTag: latest
+  newTag: "1.44"
 # Patching the manager deployment file to add an env var with the operator namespace in
 patchesJson6902:
 - patch: |-
diff --git a/config/manager/sonataflow_builder_dockerfile.yaml b/config/manager/sonataflow_builder_dockerfile.yaml
index 90b4a40..d78c5a9 100644
--- a/config/manager/sonataflow_builder_dockerfile.yaml
+++ b/config/manager/sonataflow_builder_dockerfile.yaml
@@ -1,4 +1,4 @@
-FROM quay.io/kiegroup/kogito-swf-builder-nightly:latest AS builder
+FROM quay.io/kiegroup/kogito-swf-builder-nightly:1.44 AS builder
 
 # variables that can be overridden by the builder
 # To add a Quarkus extension to your application
diff --git a/config/manifests/bases/sonataflow-operator.clusterserviceversion.yaml b/config/manifests/bases/sonataflow-operator.clusterserviceversion.yaml
index d687a36..f822b44 100644
--- a/config/manifests/bases/sonataflow-operator.clusterserviceversion.yaml
+++ b/config/manifests/bases/sonataflow-operator.clusterserviceversion.yaml
@@ -5,7 +5,7 @@
     alm-examples: '[]'
     capabilities: Basic Install
     categories: Application Runtime
-    containerImage: quay.io/kiegroup/kogito-serverless-operator-nightly:latest
+    containerImage: quay.io/kiegroup/kogito-serverless-operator-nightly:1.44
     description: SonataFlow Kubernetes Operator for deploying workflow applications
       based on the CNCF Serverless Workflow specification
     repository: https://github.com/kiegroup/kogito-serverless-operator
diff --git a/container-builder/examples/api/PlatformBuild_usingKanikowithCache.yaml b/container-builder/examples/api/PlatformBuild_usingKanikowithCache.yaml
index 788da52..bccdb17 100644
--- a/container-builder/examples/api/PlatformBuild_usingKanikowithCache.yaml
+++ b/container-builder/examples/api/PlatformBuild_usingKanikowithCache.yaml
@@ -1,7 +1,7 @@
 name: platform-kaniko-using-cache
 spec:
   publishStrategy: "Kaniko"
-  baseImage: quay.io/kiegroup/kogito-swf-builder-nightly:latest
+  baseImage: quay.io/kiegroup/kogito-swf-builder-nightly:1.44
   registry:
     address: quay.io/kiegroup
     secret: regcred
diff --git a/image.yaml b/image.yaml
index a182fa6..f498209 100644
--- a/image.yaml
+++ b/image.yaml
@@ -11,7 +11,7 @@
       - name: org.kie.kogito.app.builder
 
 - name: kogito-serverless-operator
-  version: 2.0.0-snapshot
+  version: 1.44.0-snapshot
   from: registry.access.redhat.com/ubi8/ubi-micro:latest
   description: Runtime Image for the Operator
 
diff --git a/operator.yaml b/operator.yaml
index d8dd93d..514b2bf 100644
--- a/operator.yaml
+++ b/operator.yaml
@@ -3481,7 +3481,7 @@
 data:
   DEFAULT_BUILDER_RESOURCE_NAME: Dockerfile
   DEFAULT_WORKFLOW_EXTENSION: .sw.json
-  Dockerfile: "FROM quay.io/kiegroup/kogito-swf-builder-nightly:latest AS builder\n\n#
+  Dockerfile: "FROM quay.io/kiegroup/kogito-swf-builder-nightly:1.44 AS builder\n\n#
     variables that can be overridden by the builder\n# To add a Quarkus extension
     to your application\nARG QUARKUS_EXTENSIONS\n# Args to pass to the Quarkus CLI
     add extension command\nARG QUARKUS_ADD_EXTENSION_ARGS\n\n# Copy from build context
@@ -3592,7 +3592,7 @@
           valueFrom:
             fieldRef:
               fieldPath: metadata.namespace
-        image: quay.io/kiegroup/kogito-serverless-operator-nightly:latest
+        image: quay.io/kiegroup/kogito-serverless-operator-nightly:1.44
         livenessProbe:
           httpGet:
             path: /healthz
diff --git a/test/testdata/sonataflow.org_v1alpha08_sonataflowplatform_withCache_minikube.yaml b/test/testdata/sonataflow.org_v1alpha08_sonataflowplatform_withCache_minikube.yaml
index f122609..cffbee7 100644
--- a/test/testdata/sonataflow.org_v1alpha08_sonataflowplatform_withCache_minikube.yaml
+++ b/test/testdata/sonataflow.org_v1alpha08_sonataflowplatform_withCache_minikube.yaml
@@ -19,6 +19,6 @@
 spec:
   build:
     config:
-      baseImage: quay.io/kiegroup/kogito-swf-builder-nightly:latest
+      baseImage: quay.io/kiegroup/kogito-swf-builder-nightly:1.44
       strategyOptions:
         KanikoBuildCacheEnabled: "true"
diff --git a/version/version.go b/version/version.go
index 34285f4..3bc102c 100644
--- a/version/version.go
+++ b/version/version.go
@@ -20,7 +20,7 @@
 
 const (
 	// Current version
-	OperatorVersion = "2.0.0-snapshot"
+	OperatorVersion = "1.44.0-snapshot"
 
 	// Should not be changed
 	snapshotSuffix = "snapshot"