diff --git a/activemq-cpp-openwire-generator/pom.xml b/activemq-cpp-openwire-generator/pom.xml
index 906dbc9..afd7998 100644
--- a/activemq-cpp-openwire-generator/pom.xml
+++ b/activemq-cpp-openwire-generator/pom.xml
@@ -23,7 +23,7 @@
   <parent>
     <groupId>org.apache.activemq-cpp</groupId>
     <artifactId>activemq-cpp-pom</artifactId>
-    <version>3.9.5-SNAPSHOT</version>
+    <version>3.10.0-SNAPSHOT</version>
   </parent>
 
   <artifactId>activemq-cpp-openwire-generator</artifactId>
diff --git a/activemq-cpp/pom.xml b/activemq-cpp/pom.xml
index 19cc83b..3603677 100644
--- a/activemq-cpp/pom.xml
+++ b/activemq-cpp/pom.xml
@@ -24,7 +24,7 @@
   <parent>
     <groupId>org.apache.activemq-cpp</groupId>
     <artifactId>activemq-cpp-pom</artifactId>
-    <version>3.9.5-SNAPSHOT</version>
+    <version>3.10.0-SNAPSHOT</version>
   </parent>
 
   <artifactId>activemq-cpp-library</artifactId>
diff --git a/maven-cpptools-plugin/pom.xml b/maven-cpptools-plugin/pom.xml
index 6bdc279..ad9ffa5 100644
--- a/maven-cpptools-plugin/pom.xml
+++ b/maven-cpptools-plugin/pom.xml
@@ -24,7 +24,7 @@
   <parent>
     <groupId>org.apache.activemq-cpp</groupId>
     <artifactId>activemq-cpp-pom</artifactId>
-    <version>3.9.5-SNAPSHOT</version>
+    <version>3.10.0-SNAPSHOT</version>
   </parent>
 
   <artifactId>maven-cpptools-plugin</artifactId>
diff --git a/pom.xml b/pom.xml
index 28bff9d..543673d 100644
--- a/pom.xml
+++ b/pom.xml
@@ -27,7 +27,7 @@
 
   <groupId>org.apache.activemq-cpp</groupId>
   <artifactId>activemq-cpp-pom</artifactId>
-  <version>3.9.5-SNAPSHOT</version>
+  <version>3.10.0-SNAPSHOT</version>
   <packaging>pom</packaging>
   <name>ActiveMQ-CPP Project</name>
   <inceptionYear>2007</inceptionYear>